In celebration of its 30th anniversary, MTN Group is extending its renowned employee volunteerism programme from “21 Days of Y’ello Care” to a special edition called “30 Days of Y’ello Care.” This year’s campaign, themed “Learn Today, Lead Tomorrow,” is dedicated to addressing educational disparities in underserved communities within MTN’s operational regions.
2024 marks a remarkable milestone for MTN, a company known for three decades of innovation, connectivity, and profound social impact. The extended “30 Days of Y’ello Care” initiative underscores MTN’s unwavering commitment to using technology and resources to empower communities and foster a more inclusive future.
Recognizing the transformative potential of education, the “Learn Today, Lead Tomorrow” campaign aims to deliver essential digital learning tools, reliable internet connectivity, and engaging educational platforms to students and educators in disadvantaged areas. This effort is designed to open doors to opportunities and nurture the next generation of leaders.
“The theme – Learn Today, Lead Tomorrow, embodies our passion for creating a world where every young person has access to the tools required to reach their full potential,” said Nompilo Morafo, MTN Group Chief Sustainability & Corporate Affairs Officer. “The 2024 campaign targets educational inequity, reflecting our deep-rooted commitment to empowering communities. It’s about fostering the next generation of innovators, entrepreneurs, and leaders who will shape their communities and the global landscape for years to come.”
From June 1 to June 30, 2024, thousands of MTN employees will come together for this unified mission. Their participation in various activities is expected to make a significant and lasting impact on both the accessibility and quality of education.
MTN’s “30 Days of Y’ello Care” stands as a testament to the company’s dedication to bridging the educational divide, ensuring that today’s learners can become tomorrow’s leaders. As MTN commemorates three decades of success, this initiative highlights the company’s continued focus on social responsibility and community development.